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Our strengths lie in developing our brands to provide our customers with choice, quality and value.
The result is a strong, balanced, multi-product portfolio designed to ensure sustainable profitability in our expanding business.
We have a marketing-led approach to brands that builds on relationships with our existing customers and keeps us in touch with market needs. This feedback enables us to launch new brands rapidly and stay ahead of our competition.
We are the only UK tobacco manufacturer with products in every segment of the tobacco category.
We have brand leaders in the UK cigarette, roll your own tobacco, rolling papers, large cigars, pipe tobacco, make your own and snuff segments, as well as disposable and refillable lighters.
Information is correct at 01 March 2007.